The award was presented on January 8, 2026, at the Vietnam Klook Partner Awards ceremony in Hanoi. Sun World, part of Sun Hospitality & Entertainment Group under Sun Group, was selected for the Best of Vietnam - Attractions title in recognition of its outstanding contributions to developing world class tourism and entertainment experiences, as well as its growing impact on Vietnam’s attraction landscape. The accolade also highlights a significant step forward in the strategic partnership between Sun Hospitality & Entertainment Group and global travel platform Klook.
Sun World receives the Best of Vietnam - Attractions award from Klook
The Vietnam Klook Partner Awards are organized to honor outstanding partners in the travel and experiences sector, recognizing brands that continuously enhance service quality, innovate product offerings, and deliver meaningful value to travelers. Since its launch in 2023, the awards have quickly established themselves as a credible industry benchmark, with a rigorous evaluation framework covering service quality, operational performance, customer satisfaction, popularity, flexibility, experiential value, and creativity in product development. These criteria ensure that the Best of Vietnam - Attractions award is reserved for brands that deliver both strong performance and truly differentiated visitor experiences.
Investment in large scale live shows is one of the key ways Sun World continues to attract both domestic and international visitors
Sun World stands out as one of Klook’s flagship partners, distinguished by a strong service foundation and a portfolio of creative, signature attractions. In 2025, cooperation between the two parties recorded notable growth, driven by Sun World’s structured product development strategy. Flexible experience packages integrating admission tickets, exclusive shows, themed attractions, and comprehensive on site services have effectively met the diverse needs of modern travelers, from families and groups to international visitors seeking fresh and distinctive experiences.
Beyond commercial performance, Sun World worked closely with Klook to roll out a series of large scale marketing campaigns throughout 2025. Through innovative communications, Sun World attractions and Vietnam’s tourism appeal were widely promoted to domestic and international travel communities, helping stimulate on site demand and reinforce Vietnam’s standing on the global tourism stage.
Sun World parks have helped reshape Vietnam’s tourism landscape through timeless landmarks such as the Fansipan cable car, the Golden Bridge, and the Kiss Bridge
Over the years, Sun World attractions have contributed to reshaping Vietnam’s tourism landscape through iconic landmarks such as the Fansipan cable car, the Golden Bridge, and the Kiss Bridge. Speaking at the event, Mr. CS Soong, Vice President of Klook, praised Sun World’s creativity, service quality, and long term partnership mindset, while expressing his expectation that cooperation between the two sides will continue to expand in 2026.
Currently, Sun Hospitality & Entertainment Group, a member of Sun Group, owns and operates nine theme parks and attractions across Vietnam, offering distinctive cultural, scenic, and locally inspired experiences. These include Sun World Ba Na Hills in Da Nang, Sun World Fansipan Legend in Sa Pa, Sun World Ha Long in Quang Ninh, Sun World Hon Thom in Phu Quoc, Sun World Ba Den Mountain in Tay Ninh, Sun World Ha Nam in Ninh Binh, Sun World Cat Ba in Hai Phong, and Sun World Sam Son in Thanh Hoa.
The Sun Hospitality portfolio also includes 15 leading resorts across Vietnam, many of which have received international recognition, including InterContinental Danang Sun Peninsula Resort, JW Marriott Phu Quoc Emerald Bay, and Capella Hanoi
