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Sun Group attends meeting between General Secretary, President To Lam and Boeing in the US

As part of General Secretary and President To Lam’s working visit to the United States, Sun Group leaders attended a meeting with Boeing, opening up opportunities for strategic cooperation to strengthen Vietnam’s aviation capabilities, support sustainable development and promote Vietnam - US trade relations.


Sun Group and Marriott International exchange strategic cooperation document in New York, aiming on APEC 2027 to propel Vietnam’s MICE market 

Within the framework of the working visit to the United States by the General Secretary of the Communist Party of Vietnam and State President To Lam, alongside the high-ranking Vietnamese delegation, Sun Group and Marriott International formally exchanged a document outlining their strategic cooperation direction on September 23 (local time) in New York City. The collaboration aims to introduce more premium hospitality brands to Vietnam, expand the horizons for MICE tourism, and elevate international destinations. 


Sun Group and Visa Establish Comprehensive Strategic Partnership to Advance Vietnam’s Digital Tourism 

On September 23, as part of the official visit to the United States by General Secretary and State President Tô Lâm and the high-level Vietnamese delegation, Sun Group and Visa, a global leader in digital payments technology, officially established a comprehensive strategic partnership. 


Sun Group partners with leading U.S. corporations, connecting Vietnam’s tourism with the world 

Within the framework of the working visit to the United States by General Secretary of the Communist Party of Vietnam and State President To Lam and the high-ranking Vietnamese delegation, Sun Group established a comprehensive strategic partnership with Visa, exchanged a Memorandum of Understanding (MOU) with Marriott International, and attended a high-level meeting with Boeing. These three strategic cooperation pillars spanning payments, hospitality, and aviation bring high-level Vietnam–U.S. commitments closer to tangible projects. 


On the afternoon of September 22, after a long journey from the US, Sun PhuQuoc Airways’ first wide-body Airbus A330 landed at Phu Quoc International Airport, just 10 months after the airline began commercial operations. 


Impressive interior of the first A330 in Sun PhuQuoc Airways’ fleet of 8 wide-body aircraft 

Michelin honors three Sun Group-developed hotels in the 2026 Global Guide 

Capella Hanoi, Hotel de la Coupole – MGallery, and InterContinental Danang Sun Peninsula Resort, three luxury hospitality landmarks developed by Sun Group, have been officially honored in the 2026 Michelin Key selection. Notably, Capella Hanoi continues to retain Three Michelin Keys, the highest tier within this prestigious global hotel rating system. 


Just 10 months after commencing commercial operations, Sun PhuQuoc Airways (SPA), Sun Group’s leisure airline, has been named Asia’s Best Leisure Airline for the first time. The carrier also secured prominent positions in the Skytrax World Airline Awards 2026, placing 99th among the World’s Top 100 Airlines and fifth among the World’s Most Improved Airlines. 


Sun PhuQuoc Airways named Asia’s Best Leisure Airline 2026 at the Skytrax World Airline Awards 

Capella Hanoi has proudly emerged as the sole Vietnamese representative honored in the prestigious Top 100 ranking of The World’s 50 Best Hotels, continuing its dazzling streak of international accolades. 


Vietnam’s sole representative in The World’s Top 100 best hotels is a Sun Group masterpiece 

On September 1, 2026, Sun PhuQuoc Airways (SPA) officially launched its direct Kuala Lumpur - Phu Quoc service, operating one daily round trip. The new service marks the first time the route has been operated by a full-service carrier, giving travellers another convenient option between Malaysia and Phu Quoc. 


Sun PhuQuoc Airways introduces a new full-service option between Kuala Lumpur and Phu Quoc  

August 28, 2026 – Sun Hospitality & Entertainment (S.H.E), the hospitality and entertainment brand of Sun Group, has strengthened its strategic partnership with Klook, Asia-Pacific’s leading travel and experiences platform. By bringing together S.H.E’s destination development expertise with Klook’s technological capabilities, data insights and global network, the partnership is expected to accelerate digital transformation, enhance the visitor experience and create new momentum for the growth of Vietnam’s tourism industry.


Vietnam’s sole representative in The World’s Top 100 best hotels is a Sun Group masterpiece

Sun PhuQuoc Airways introduces a new full-service option between Kuala Lumpur and Phu Quoc

Sun Hospitality & Entertainment (Sun Group) Strengthens Strategic Partnership with Klook to Advance AI and Data-Driven Innovation in Tourism

Sun Group attends meeting between General Secretary, President To Lam and Boeing in the US

Sun Group and Marriott International exchange strategic cooperation document in New York, aiming on APEC 2027 to propel Vietnam’s MICE market

Sun Group and Visa Establish Comprehensive Strategic Partnership to Advance Vietnam’s Digital Tourism

Sun Group partners with leading U.S. corporations, connecting Vietnam’s tourism with the world

Impressive interior of the first A330 in Sun PhuQuoc Airways’ fleet of 8 wide-body aircraft

Michelin honors three Sun Group-developed hotels in the 2026 Global Guide

Sun PhuQuoc Airways named Asia’s Best Leisure Airline 2026 at the Skytrax World Airline Awards

Vietnam’s sole representative in The World’s Top 100 best hotels is a Sun Group masterpiece

Sun PhuQuoc Airways introduces a new full-service option between Kuala Lumpur and Phu Quoc

Sun Hospitality & Entertainment (Sun Group) Strengthens Strategic Partnership with Klook to Advance AI and Data-Driven Innovation in Tourism

Sun Group attends meeting between General Secretary, President To Lam and Boeing in the US

Sun Group and Marriott International exchange strategic cooperation document in New York, aiming on APEC 2027 to propel Vietnam’s MICE market

Sun Group and Visa Establish Comprehensive Strategic Partnership to Advance Vietnam’s Digital Tourism

Sun Group partners with leading U.S. corporations, connecting Vietnam’s tourism with the world

Impressive interior of the first A330 in Sun PhuQuoc Airways’ fleet of 8 wide-body aircraft

Michelin honors three Sun Group-developed hotels in the 2026 Global Guide

Sun PhuQuoc Airways named Asia’s Best Leisure Airline 2026 at the Skytrax World Airline Awards

Vietnam’s sole representative in The World’s Top 100 best hotels is a Sun Group masterpiece

Sun PhuQuoc Airways introduces a new full-service option between Kuala Lumpur and Phu Quoc

Sun Hospitality & Entertainment (Sun Group) Strengthens Strategic Partnership with Klook to Advance AI and Data-Driven Innovation in Tourism